INN Days 2020


Updated 3/25: INN Days postponed to Sept. 22 - Sept. 23

In light of the COVID-19 pandemic, INN has made the decision to postpone INN Days 2020. The new dates for this conference are September 22-23, 2020. This convening will still be held at The Westin Alexandria Old Town in Alexandra, Virginia. We will hold virtual peer group meetups on June 15 and June 16 — more on that soon.

For those of you that have already registered, your registration will be automatically transferred to the new dates. If due to the adjusted dates you can no longer attend INN Days 2020, you can email to have your registration fully refunded.

If you have already booked your room, your reservation will automatically be cancelled and you will receive a full refund. A new link to book your hotel room for September will be available soon. If you have any trouble or questions, you can call The Westin hotel at (703) 253-8600.

We apologize for any inconvenience this may cause and sincerely hope that you attend in September. If you have any questions or concerns you can contact Fran Scarlett directly at We will share more details about INN Days in the coming weeks.


The INN Days conference is two days filled with business training for nonprofit and independent news organizations looking to achieve growth and increase their impact. INN Days brings together members from across nonprofit news for sessions on building relationships with donors, engaging with underrepresented audiences to training in branding, marketing, and growing community partnerships. Agenda to come.

INN Days 2019 in Houston June 12, 2019. (Photo by Michael Stravato)

Here are a few of the confirmed speakers for INN Days 2020:

  • Ashley Alvarado, Director of Community Engagement, KPCC
  • Mitra Kalita, VP of Programming, CNN Digital
  • Julie Sandorf, President, The Charles H. Revson Foundation
  • Jill Shepherd, Director of Online Fundraising and Outreach, ProPublica


We will continue to update this page as more speakers and sessions are confirmed.

Conference registration is open February 10 - August 31, 2020.

INN has secured room rates at the INN Days Conference hotel.  A new link to book your hotel room for September will be available soon.

Click here to learn about Conference Sponsorship Opportunities.



Early-bird special registration for INN members is open February 10 - August 1, 2020.

General registration opens April 18 - August 31, 2020.

Register for INN Days 2020

Applying for Media and Press Credentials

Please read carefully. Applications for badges are approved or rejected (at anytime) at the discretion of the Institute for Nonprofit News. Approval is on a first-come, first-served basis. All persons applying for credentials are subject to verification and security review. Upon approval, you will be given instructions on when, where and how to pick up your official conference press badge.

Note: Credentials do not replace conference registration and do not grant access to attendee benefits and services. If you are a working member of the media who is also attending the conference, media credentials are still required if you wish to cover special events, conduct interviews, etc. in addition to separate application for credentials for conference registration.

Media representatives will need documentation of approval to cover the conference from their supervisor, as well as a copy of their work ID. Journalists/photographers/videographers and organizations are responsible for bringing, utilizing, storing and securing their own equipment. Access is not guaranteed. Workspace is not guaranteed for reporting, recording, etc.

If you are requesting credentials for multiple people under one company/organization, please note that all members of your team may not be able to cover the same event due to limited spacing. If there is a shortage of space, team members may have to alternate. Each individual team member under one company/organization must apply for credentials. Access will not be granted to events and areas without an approved conference press badge.

To ensure your credentials are approved and printed in a timely manner, please apply by August 1, 2020. Click here for the Media and Press Credential Application.

A government-issued ID will be required to pick up your press badge at the conference. Badges cannot be shared.




Travel Scholarships will be available on a first-come, first-serve basis for INN members in good standing. Click here for the Travel Scholarship application.

Note: 2020 is an election year, and many organizations are holding conferences in the D.C. area. It will be difficult to find hotel accommodations; it's suggested that you book early. INN has secured room rates at the INN Days Conference hotel. A new link to book your hotel room for September will be available soon.



Check back later for agenda and session details.

We're also accepting innovative session ideas for INN Days 2020. We encourage sessions that engage participants, provide practical takeaways for participants and address INN's areas of focus:

  • Reaching new audiences
  • Diversity and Inclusion
  • Nonprofit Management
  • Revenue Generation
  • Community Engagement

INN Days conference presenters will receive complimentary conference registration as well as travel support. The proposal deadline is February 15, 2020.



Details to be announced.


Sponsorship Opportunities