The Conversation U.S. is not your typical newsroom, and this is not your typical audience engagement job. We’re looking for a passionate marketer for our journalism who will embrace our mission of bringing the voices of experts to audiences hungry for facts. We’re looking for someone who can increase the reach of our journalism by taking our social media presence to the next level.
Our ideal candidate lives for the next trending hashtag, whether on Twitter, Insta or TikTok (where we recently launched an account), but is also able to keep building our brand and audience instead of pursuing the next flashy thing. We’re looking for someone driven to vastly expand our social media presence, by setting a savvy strategy and then executing on it. You’ll write, and shoot, eyeball-grabbing posts that also show the expertise and scholarship of our academic authors. We need a journalist who understands the importance of being accurate as well as engaging.
You’ll also team with our Journalism Evangelist and Director of Digital Strategy in reaching out to publishers to build long-term relationships and pitching them content they can use under our Creative Commons license. This requires persistence, positive attitude and listening. We want someone who gets creative – instead of discouraged – when emails to editors are ignored.
This full-time position is currently a work-from-home job. Anticipating a post-pandemic world, we prefer to hire somebody in a city where we have an office – Boston or New York – but we will consider candidates in other locations. You’ll be joining a growing newsroom filled with passionate and fun co-workers.
The Conversation U.S. is deeply committed to inclusion and diversity. We encourage members of traditionally underrepresented groups – including people who are Black, Latinx, Asian American, Native American, LGBTQ+ or veterans of the armed services – to apply to join our team.
- Grow our social media presence across Facebook, Twitter, Instagram, TikTok, Reddit and elsewhere, with engaging daily posts and innovative experiments
- Keep informed on and implement new features and effective tactics in social media
- Coach The Conversation’s editorial staff on effective use of social media
- Manage comment moderation
- Manage relationships with content republishers large and small, from Scientific American to the Punxsutawney Spirit, understanding editors’ content needs and workflows and pitching them the stories they’ll want to use
- Reach out to potential new republishers, including travel to conventions and visits to newsrooms
- Create outreach materials for publishers, including a quarterly newsletter
- Arrange broadcast appearances for scholars and editors from The Conversation
- Produce newsletters when needed
- Assist as requested with other duties for our team
- 3-5 years’ journalism experience, or college degree with relevant internships
- Proven experience in expanding fans and followers, and demonstrated flair in social media.
- Video production and marketing experience a plus
- Excellent communication skills
- Team player
Salary: $65,000 plus attractive benefits
To apply: send your resume and a cover letter telling us why you want to work for The Conversation U.S. to firstname.lastname@example.org with the words “Social Media and Audience Growth Manager” in the subject line. Please include links to accounts you have managed in your cover letter.