Index Pods
Pods is a member-only program that leverages INN’s Index data to deliver benchmarking data for distinct types of nonprofit news organizations – from small hyperlocal community-connectors, to larger investigative powerhouses. Focusing on particular types of nonprofit news outlets allows Pods to provide actionable benchmarking data and peer connections between similar INN’s member outlets.
INN Members’ Benefits
- Benchmarking data: Pods provides benchmarking data across revenue and expenses, audience and distribution, and staffing that can be used for your strategic planning, revenue and audience goal setting, and fundraising.
- Peer connection: Pods connects you with your peer nonprofit news outlets, including outlets that overlap with yours in revenue, staff size, target audience size, geographic scope of coverage, and growth stage.