INNsights
The latest on innovation, research and growth in nonprofit news. View stories on topics of Lessons from the Network, Trends & Data, Perspectives and Business Strategies.
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October 15, 2026
Reaching people in ‘different ways’: Nonprofit newsrooms are producing zines
Lessons from two nonprofit newsrooms who have produced zines recently – providing stories and service.
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January 30, 2026
Community powers collaborations and reach for rural newsrooms
INN's Collaborations Project Manager reflects on her year-long position with the Rural News Network, including its latest collaboration: Sowing Resilience.

December 12, 2025
The Next Era for Nonprofit News: New allies and long-term vision
New partnerships will be vital as INN focuses on policy work and public awareness in 2026.

December 11, 2025
Empowering collaboration: Lessons from INN
Graduate journalism students explore audience-building and community engagement with the Institute for Nonprofit News.

December 5, 2025
Audience work and the attention economy
INN's 2025 Audience Fellow Peter Heckendorn reflects on his nine-month tenure working with newsrooms across the Network.

November 21, 2025
What it means to be an INN member: A peek behind the curtain of the membership application process
What does it mean to be an Institute for Nonprofit News member? Explore INN’s membership application process and the standards that members must meet.

November 14, 2025
Is reimagining the news network the solution for independent newsrooms?
Isolation is creating new problems for news organizations – and reimagining the news network might be the solution.

October 24, 2025
Better Together: INN members gather to develop network solutions for shared audience challenges
How can newsrooms harness the power of the INN Network to meet this moment of distribution volatility?

September 26, 2025
New RNN collaboration examines food insecurity in rural communities
Sowing Resilience depicts how rural communities are dealing with rising food costs and cuts to government programs.

September 19, 2025
‘Don’t be scared of applying’: 12 nonprofit news professionals talk about their jobs
Over the past year, INN has interviewed 12 individuals for In Other News — from a former ad sales rep to a Yosemite first responder. Read the highlights.

September 15, 2025
Can tiny nonprofit news outlets survive the current financial flux?
A recent survey of INN members indicates that nonprofit news outlets are facing short-term financial uncertainty.

September 4, 2025
INN’s new Audience Studio boosts audience growth through peer learning
The first round of INN’s Audience Studio provided audience staff at INN member newsrooms a space to experiment. Join the next group Sept. 16.

August 20, 2025
How Bridge Michigan pursued owned audience via newsletters
Bridge Michigan realized the necessity of prioritizing owned audience platforms, so it turned to its newsletter.





