INNsights
The latest on innovation, research and growth in nonprofit news. View stories on topics of Lessons from the Network, Trends & Data, Perspectives and Business Strategies.
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July 15, 2026
Securing local matches: A Q&A with Evanston RoundTable
Do your homework before your local match asks, advises Evanston RoundTable's Karen Demorest.
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June 11, 2024
A pivotal moment: 15 years of building the nonprofit news movement
INN’s CEO Karen Rundlet prepared these remarks to open the INN Days conference in San Diego on June 11, 2024. I attended my first INN Days as a very new […]
May 30, 2024
‘People in rural communities want their stories told’
A RNN collaboration examines the dynamics of postsecondary education options and workforce needs in rural communities.
May 9, 2024
How to pitfall-proof newsroom collaborations
Picture this: A group of newsrooms marshal their resources to embark on a new collaboration. The project manager has done everything right, from setting goals to establishing communication expectations and […]
April 10, 2024
Local donors help nonprofit news outlets weather ‘a very tough climate’
In the fall of 2022, Arizona Luminaria, a digital local news outlet, launched in Tucson. It aimed to inform residents about local and state issues, with a focus on immigrant […]
April 5, 2024
As an INN fellow, I saw nonprofit newsrooms’ engagement innovations firsthand
Editor’s note: In 2023, the Institute for Nonprofit News welcomed Allison Altshule as its first audience research fellow, and I mistakenly thought her work here would be relatively straightforward. The […]
March 22, 2024
Newly published research highlights how typical discussions of news media decline miss the mark
Anyone familiar with the Institute for Nonprofit News (INN) will not be surprised to hear that the traditional model of journalism has imploded, especially at the local level. But there is some […]
March 1, 2024
‘Untold stories’: Rural diversity series blends data, modern narratives and history
A lithium mine under construction in northern Nevada would be a boon for manufacturing batteries for electric vehicles and the ‘green’ economy. For some regional Native tribes who have ties […]
February 9, 2024
National data collaboration details the impact of proposed nursing home changes, pressures lawmakers to invest more
Newsrooms explored what new federal staffing requirements meant in rural nursing homes.
February 2, 2024
Stories from inside: Journalism as a path through and window into incarceration
In June 2023, Juan Moreno Haines was up for parole after 27 years of incarceration. He had a job lined up as editor-in-chief at Solitary Watch, a watchdog news organization […]
January 12, 2024
Hitting audience goals in 2024
The signs are increasingly clear that the pipelines for free organic audience growth are going to keep contracting over the next year. That means news organizations need to be savvier […]
January 8, 2024
Looking back, looking forward: two INN CEOs discuss the nonprofit news movement
Last week, I felt like I had two bosses: Sue Cross, the outgoing CEO of INN, who hired me at the start of the pandemic in 2020 and has overseen […]
December 21, 2023
Why trust is the cornerstone of news philanthropy
In this season centered on giving and connections with family and friends, I’ve been reflecting more on trust. Trust bonds people to each other, and people to the institutions that […]
From local news to in-depth reporting on pressing global issues, INN’s 500+ members tell stories that otherwise would go untold – connecting communities, holding the powerful accountable, and strengthening democracy.
