INNsights
The latest on innovation, research and growth in nonprofit news. View stories on topics of Lessons from the Network, Trends & Data, Perspectives and Business Strategies.
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October 15, 2026
Reaching people in ‘different ways’: Nonprofit newsrooms are producing zines
Lessons from two nonprofit newsrooms who have produced zines recently – providing stories and service.
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December 21, 2021
There’s no “right” revenue mix for nonprofit news, but the role of philanthropy can evolve
The end of a year always lends itself to reflection. And the beginning of the new year comes with resolutions. This is where my head has been over the past […]
December 6, 2021
Our startup built an audience engagement strategy and exceeded fundraising goals
I applied for the Emerging Leaders Council (ELC) at the Institute for Nonprofit News about a year after my partner and I co-founded Prison Journalism Project, an independent, non-partisan, national initiative that trains […]
October 19, 2021
In nonprofit news, efforts to track diversity move forward
A national headline ran across the country last week: “Efforts to track diversity in journalism are lagging” (AP). But it’s only partly true. Many legacy and commercial newspapers have balked […]
October 7, 2021
Busting the career ladder myth | Zapier
Something seemed very wrong with the way I’d been taught to think about my career progression. Like so many of us, I’d heard professional journeys described as climbing a ladder […]
August 10, 2021
Three ways nonprofit news outlets can grow individual giving in 2021 and beyond
The annual INN Index report on the state of nonprofit news, released in June, uncovered a surprising trend: despite 2020 being a year of crises, nonprofit news outlets grew by […]
July 1, 2021
Guidance on hosting newsroom interns
This week INN released a new piece, How to host an intern: Advice from nonprofit news leaders. Here’s why this matters: Journalism internships are notorious for enabling the whiter and wealthier to climb […]
May 5, 2021
How newsrooms track sources to ensure coverage reflects community
Last week INN published a new case study, How nonprofit newsrooms track sources to ensure coverage reflects community, by Vignesh Ramachandran. This case study is the second case as a part of our […]
April 19, 2021
An open letter to Substack
Photo by Morgan Housel on Unsplash Chris Best Co-Founder Substack Dear Chris, We’re big fans. So we want to say: Hey, you’re missing an opportunity! Thank you for Substack’s grant program […]
March 10, 2021
How a local, nonprofit news outlet grew revenue from major donors during a year of crisis
Takeaways from INN’s case study on Bay City News The COVID-19 pandemic and the economic uncertainty that followed brought challenges for many nonprofit newsrooms’ major gift fundraising efforts. Uncertainty around […]
March 4, 2021
Service journalism from the INN Network
Over the past year, INN has watched as the independent and nonprofit news organizations in our network produce incredible service journalism for their audiences (readers, viewers and listeners). What is […]
February 22, 2021
Ensuring Community News Coverage: Nonprofits and Other Models of Success — and Failure
Dozens of news organizations survive on more than sheer determination to provide neighborhood news. Photo taken from Center for Journalism & Liberty. This report was written by Tom Davidson for The […]
February 3, 2021
Out of the ashes left by Alden Global Capital, a community saves its news
By SevenMaps / Shutterstock From Eden Prairie, Minnesota, here’s the happiest journalism news of the new year: Eden Prairie is saving its local news, one year after a hedge fund […]
From local news to in-depth reporting on pressing global issues, INN’s 500+ members tell stories that otherwise would go untold – connecting communities, holding the powerful accountable, and strengthening democracy.
