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The Nonprofit News Guide to Earned Revenue

The Nonprofit News Guide to Earned Revenue is a playbook for nonprofit newsrooms who are just getting started with earned revenue programs or looking to build more than just a small percentage of recurring revenue from relationships with businesses. Published in November 2020, the guide was produced as a part of the GNI-INN Sponsorships Lab, a program that helps nonprofit news outlets increase revenue from earned sources (sponsorship and advertising).

In this guide, you’ll find resources and advice on:

Download the Nonprofit News Guide to Earned Revenue

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