Fundraising Essentials for Newsrooms is a cohort program, currently in its pilot year with 12 newsrooms, that aims to help nonprofit newsrooms acquire the fundamental fundraising skills necessary to position them for establishing a robust major gifts program.

Our curriculum focuses on three key modules: Messaging and Positioning, Board Development and Donor Prospecting and Development Planning. The goal is to provide these newsrooms with the skills to craft compelling messaging, effectively leverage their boards, and develop comprehensive fundraising plans.

The program focuses on three learning objectives:

1. Organizational messaging and positioning
2. Donor prospecting and development planning
3. Board development and engagement

This program is designed for organizations with:

• Annual budgets between $250,000 and $500,000 
• Staff size between 3 and 8 
• A modest but growing individual giving program
• We also considered the ethnic and 
• geographic diversity of organization staff

Questions? Meet the INN staff member who can help.

Network Philanthropy Director

Stephanie Schenkel

Stephanie Schenkel designs and manages capacity-building programs and collaborative fundraising initiatives to grow philanthropic support for the INN Network.

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