Cultivate and secure major gifts for your newsroom with this action-oriented intensive
ININN’s Major Gifts Cohort Program is an intensive eight-month program that provides newsrooms with resources, guidance and practical experience necessary to launch or grow major gifts (gifts $5,000 or greater). After the initial three-month training series, newsrooms receive four months of coaching to support them as they start visiting with donors and asking for gifts.
By participating in this program, you’ll learn how to:
In addition to the group trainings and individual coaching, you’ll also receive:
INN’s Major Gifts Cohort is designed for organizations that have already begun to lay the groundwork for a major gifts program. Our resources will help to advance your practices and process and generate meaningful, impactful results. Participants are asked to cultivate at least five donors during the program.
Even small investments in major donor programs can reap major results. For the cohort of eight nonprofits in the pilot, the increases in major donor giving ranged from 9 percent to 367 percent and raised $1.7 million in net new revenue. Read the case study.
The next application is now open and the cohort will begin in April of 2025. If your organization is interested in participating, please complete this application by March 15, 2025.
For more information on major gifts, view INN’s Network Philanthropy Center, our home base for resources to help newsrooms grow philanthropic giving.
Questions? Meet the INN staff member who can help.
Network Philanthropy Director
Stephanie Schenkel designs and manages capacity-building programs and collaborative fundraising initiatives to grow philanthropic support for the INN Network.
President, MajorDonors.com
As president of MajorDonors.com, Diane combines her nonprofit board, consulting and fundraising expertise with her business background, enabling small-to-mid-sized nonprofit organizations to tap more deeply into the dominant funding source in the USA: individual gifts.