Sue Cross

Executive Director and CEO

Sue Cross directs INN services and programs to support innovation, growth and sustainability in members' public interest news organizations.

She joined INN in September 2015 after running Cross Strategy, helping companies and causes build revenue, craft alliances and leverage strategic communications in fast-changing environments. She founded the consultancy after 20+ years as a reporter, editor and business executive for The Associated Press, the nonprofit global news agency. As AP senior vice president for business development and partnerships, Cross managed a $380 million portfolio, a nationwide membership cooperative and developed digital partnerships with media and technology firms across the U.S. and Latin America. Cross expanded Spanish language news and video production and helped introduce digital video to thousands of news websites, an initiative awarded the Chairman’s Prize for Innovation by the AP board of directors.

She previously served as AP’s Los Angeles bureau chief, managed digital product development and directed news coverage and media operations in Chicago, Phoenix and Dallas. Early in her career she was an award-winning reporter in Alaska and Ohio.

Cross serves on boards including EdSource, a California education research and policy nonprofit, the Social Enterprise Alliance (Los Angeles chapter) and the advisory board of the Center for Health Reporting at USC Annenberg.


adam schweigert

Adam Schweigert

Senior Director, Product and Technology

Adam Schweigert is responsible for leading all of the INN’s technology-related efforts, including developing publishing tools, managing content syndication and measuring the impact of members’ journalism.

He joined INN in September 2012 after founding his own digital consultancy, Media Toybox. Before that he served as Director of Strategy for Mindset Digital, a Columbus, Ohio based firm providing customized social media training and strategic consulting to Fortune 500 companies and institutions of higher education and spent the previous 8 years working in public media heading up digital efforts at two NPR/PBS member stations, WOSU Public Media in Columbus, Ohio and Indiana Public Media (WFIU/WTIU) in Bloomington, Indiana where he got his start as a writer and producer, graduated to music director and eventually made the move to the digital side.

He holds degrees in music composition, music theory and oboe performance from The Ohio State University and has pursued graduate study in music composition, electronic music and nonprofit management at Indiana University.

Contact:, @aschweig

RC Lations

RC Lations

Lead Developer

RC Lations is the lead developer on our Largo WordPress platform and also helps out our members and clients with individual projects to further our mission of building open source tools to serve independent and nonprofit publishers.

RC comes to INN most recently from a marketing firm in Portland, Maine, where he's held roles as a developer, project manager, and product manager, focusing primarily on data-driven marketing programs and website performance metrics.

He holds a degree in Music Business from the University of Massachusetts at Lowell, and has been an active contributor to the WordPress community including as an organizer of WordCamp Maine.

Contact:, @rclations

Julia Smith

Julia Smith

Lead Designer

Julia Smith is the design lead on INN's product and technology team, working on a mix of internal projects (likeLargo, our open source WordPress framework/platform for news sites), creating design standards and style guides to help guide our work and helping out INN's 110+ nonprofit members and our consulting clients.

Julia comes to INN from the Center for Investigative Reporting where she was a 2015 Knight-Mozilla Fellow. At CIR she worked with a team of data journalists to create news applications, visualizations and custom interactives for

Julia holds a degree in journalism from Creighton University in Omaha, NE. She worked as a corporate software developer and user experience designer early in her career before an enthusiastic return to the news industry.

Contact:, @Julia67


Jack Brighton

Manager of Support, Documentation and Training

Jack Brighton helps INN members take full advantage of the tools we build and level up their technology skills.

Jack comes to INN from Illinois Public Media where he has served many roles during his career in journalism and technology: as a public radio producer and host, multimedia editor, web designer, digital storyteller, and university instructor.

His proudest moments come from helping people succeed as journalists and producers at a time of rapid change in media technology and audience behaviors.

Jack has also been deeply involved in media preservation projects funded by the Library of Congress and the Corporation for Public Broadcasting, including the American Archive project and the PBCore Metadata initiative. He has also served on the PBS Digital Advisory Council and the NPR Digital Advisory Working Group, and currently serves on the advisory council of the Public Media Platform.

Contact:, @JackBrighton


Laura Bertocci

Membership Coordinator

Laura Bertocci works to help members make the most of our network by facilitating communication and staying up to date on the wants and needs of the membership.

Prior to joining INN in 2014, Laura worked with former INN-member Mission & State where she experienced first-hand what it's like to build an investigative non-profit from the ground-up.

Laura has spent time as a photographer on Capitol Hill, a reporter in a small suburban town, a reporter in the big city, and can perform almost every possible task in a newsroom. Laura graduated from Occidental College with a Bachelor's in History and earned acclaim for her research on conflict journalism in the city of Valparaíso, Chile in 2012. Her work has appeared in, Forbes, Sociological Images, and Noisey.

Contact:, @LEBertoc

ben keith

Ben Keith

News Apps Developer

Ben's duties at INN include working on Largo and contributing to internal products and editorial projects for our members and clients.

Ben Keith is INN's only news applications developer with a degree in agricultural communications. He graduated in May 2014 from The Ohio State University, spent the summer working on the Largo Project, moved to Idaho for four months to write forProgressive Dairyman, and returned to INN in December 2014.

Ben's interest in web development began with messing around in the browser in high school, and then helping a national park set up a WordPress website during a summer internship. He ventured into journalism as a result of an agricultural communications course requirement, and liked it so much that he became the student webmaster ofThe Lantern, Ohio State's student-run paper.

Contact:, @benlkeith

Gabriel Hongsdusit

Gabriel Hongsdusit

Design Apprentice

Gabriel Hongsdusit is a design apprentice on INN's product and technology team.

Before joining INN, Gabe worked as a graphic designer for Center for the Art of Performance at UCLA. HIs design sensibilities come from a background in print and he's excited about learning to translate those skills to online platforms.

Gabe recently graduated from UCLA with a bachelor's in Linguistics and Mandarin Chinese (go liberal arts!) During his time there, he was involved with OutWrite Newsmagazine, America's first collegiate LGBT/Queer periodical, and led as Editor-in-Chief from 2014-2015. Through OutWrite, he fell in love with journalism, editorial illustration, and community engagement.

He's excited to combine his love of journalism, illustration, and design, as well has hone his skills as a developer. In his free time, he tries out new Chinese restaurants and is currently catching up on 30 Rock.

Contact:, @ghongsdusit