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INN Coaching: Major Gifts Cohort Info Session

February 21 @ 1:00 pm - 2:00 pm UTC-5





INN recommends that nonprofit news organizations start planning major gift programs as soon as they’ve launched their organization -- or at any point in their life cycle.

For small nonprofits with funding plans, 50%of individual donor income comes from donors giving $1,000 or more. Online giving runs about 17%. (SSIR 12.1.15).

INN is offering an opportunity for members to work with a Major Gifts coach to launch or grow a Major Gifts Program.  You will learn:


  • how to formulate a Major Gift Program

  • determine who has the capacity to give 

  • what to say

  • who to say it to and how much to ask for

  • how to ask for a gift using best practices, role plays, etc.

  • drafts of pledge and gift forms

  • a thank-you plan that goes beyond IRS required letters

  • on-going coaching for 6 months post-training 


Get the details: Program Description