About 50 members gathered in New Orleans on June 15-16 for INN Day 2016. The event featured two in-depth workshops on marketing and branding for news, and on cultivating individual donors.
INN gathered the presentations and handouts from presenters and is making them available here.
Download all available files here, or individual files at the links below.
Marketing + Branding for News
Eric Poerschke and Mary Walter Brown
INNovation Fund lightning round
Monetizing podcasts - Anne Galloway, VTDigger
Investigative reporting + art - Andy Hall & Lauren Fuhrmann, WisconsinWatch
Social media strategy for audience growth - Jim Heaney, Investigative Post
NJ cities symposium - Lee Keough, NJ Spotlight
Street team & leveraging community relationships - Michael Stoll, San Francisco Public Press