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GNI-INN Sponsorship Lab

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July 16, 2021
Case Study: How VTDigger launched sponsored virtual events

In 2020 VTDigger grew revenue from sponsorship and underwriting by more than 10%, a particularly important triumph in the face of the pandemic and financial uncertainty (including economic challenges for VTDigger itself). Read More

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July 16, 2021
Case Study: How Block Club Chicago built a robust newsletter advertising operation

From the start of the Lab in October 2020 through May 2021, Block Club grew its earned advertising revenue 10% year over year (YOY) and drove a 15% increase in average revenue per client. Read More

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